From complexity to clarity.
Frequently Asked Questions
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Fieldcraft is a strategic PR and communications consultancy working with organisations that operate in complex, high-value sectors, including:
We turn complicated ideas into clear, credible stories that land with the right audiences.
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Fieldcraft was founded by Jake Setterfield, a former journalist with over a decade of experience in PR and communications.
Jake has worked across a range of agencies, supporting private and public sector clients across the built environment, infrastructure, life sciences and innovation sectors.
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We bring a journalistic instinct to comms, focusing on what's genuinely interesting, what audiences actually care about and how to make complex ideas land simply.
Clients get senior-level thinking on every brief, without the noise of a large agency.
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Yes. We've worked with organisations at every stage — from ventures preparing for their first funding announcement to major established campuses managing long-term reputations. What matters is that the communications challenge is one we're well placed to help with.
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Our core services include narrative development and positioning, strategic campaigns, media relations, thought leadership and content, stakeholder and policy engagement, and retained communications counsel. You can find a full breakdown on our services page.
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Yes. We regularly support organisations with standalone projects — whether that's producing an evidence-led whitepaper, managing a product or site launch, or delivering a public consultation communications programme.
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Yes. We support clients in navigating reputational challenges, managing sensitive media situations and maintaining trust during difficult moments. We also help organisations prepare for risk before it materialises.
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The best first step is a conversation. There's no obligation — just an honest discussion about your challenges and whether we're well placed to help.
Not sure
where to start?
Most clients come to us with a challenge, not a brief.
Tell us what you're trying to achieve and we'll recommend the right approach.